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Eyeglasses & Frames at Family Focus Eyecare


We offer an extensive selection of eyeglasses for all ages and lifestyles. Whether you need prescription lenses, designer frames, or protective eyewear, our expert team is here to guide you to the perfect pair that complements your vision needs and personal style. With top-quality materials, advanced lens technology, and a variety of fashionable frames, we ensure both comfort and clarity in every pair.

Visit us to explore our wide range of eyewear options and discover the best fit for your vision and lifestyle. From kids to adults, sporty to professional, we have the right solution for every member of your family.

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Eyewear for Every Family Member at Family Focus Eyecare
Trendy Eyeglasses at Family Focus Eyecare
Eyeglasses for all ages and lifestyles at Family Focus Eyecare
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Prescription Sunglasses for Total Protection


Our eye care center in Columbia offers a full range of eye health services to clients of all ages, from children to older adults. With a complete array of expert eye care services, Dr. Joseph Rich, O.D. is dedicated to helping you enjoy healthy eyes and sharp vision. Whether you need a new pair of eyeglasses or treatment for an eye disease, our Columbia optometric team provides cutting-edge eye and vision care.

Eyewear That Grows with Your Kids


We care about every member of your family, especially your littlest ones. Our kid-friendly eyewear collection includes the latest colors and styles to ensure your children feel comfortable and confident. Our staff is great with kids, making their eyeglass shopping experience easy and fun.

For active children who are tough on their glasses, we offer Miraflex eyewear—frames that are durable, flexible, and hypoallergenic. They’re designed to handle the bumps and tumbles of childhood while providing reliable vision correction.

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Eyewear for Kids in Eldon and Columbia, MO
Kid-friendly eyewear collection in Eldon and Columbia, MO
Sports Eyewear at Family Focus Eyecare in Eldon and Columbia, MO
Safety Eyeglasses at Family Focus Eyecare in Eldon and Columbia, MO

Eyewear for Sports and Safety—Built to Last


When it comes to sports or hazardous work environments, regular glasses might not cut it. At Family Focus Eyecare, we offer RecSpecs sports eyewear, made from impact-resistant materials for those who need extra protection during physical activities. Whether it’s goggles for swimming or glasses for basketball, we’ve got you covered.

If you’re working in a tough environment, our safety glasses provide durable protection without compromising on comfort or vision quality.

Fast and Reliable Eyeglass Repair Services


Life happens, and so do accidents. Whether it's a loose frame, a cracked lens, or a scratched surface, we’re here to help with quick eyewear repairs. Our team can handle a wide range of repairs, so your glasses are back in top shape in no time.

Visit us during business hours for quick fixes or schedule an appointment for more extensive repairs. Weekend emergency appointments are available to get your glasses fixed when you need them most.

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Fast and Reliable Eyeglass Repair Services at Family Focus Eyecare in Eldon and Columbia, MO
Eyeglass Repair Services at Family Focus Eyecare in Eldon and Columbia, MO

Designer Eyewear That’s Uniquely You


Your glasses are more than just a tool for clear vision—they're a reflection of your personality. That’s why we offer a diverse collection of designer frames from brands like Ray-Ban, Oakley, and Tom Ford, catering to every style preference. Whether you're drawn to bold, eye-catching designs or something sleek and understated, we’ll help you find a pair that complements your look and enhances your confidence.

With advanced lenses like progressive, blue light protection, and anti-reflective coatings, you’ll enjoy comfort and clarity no matter your needs.

Ray-Ban Eyewear at Family Focus Eyecare in Eldon and Columbia, MO

Ray-Ban


Known for timeless style and exceptional quality, Ray-Ban frames offer a classic look that never goes out of fashion, blending durability with everyday comfort.

Oakley Eyewear at Family Focus Eyecare in Eldon and Columbia, MO

Oakley


Perfect for active lifestyles, Oakley frames deliver cutting-edge design and durability. These high-performance frames provide excellent comfort and fit, ideal for sports and adventure.

Tom Ford Eyewear at Family Focus Eyecare in Eldon and Columbia, MO

Tom Ford


Tom Ford frames are synonymous with luxury and elegance. These stylish frames combine sophisticated designs with premium materials, making them a top choice for fashion-forward individuals.

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Call Columbia

573-446-1600

Call Eldon

573-920-1251