Express Yourself With Eyewear
Glasses are an extension—and an expression—of your unique self. They’re a combination of style, comfort, and function. Whether you’re looking for the latest trend in high-fashion frames or a low-key, reliable pair of readers, we have the options you’re looking for.
At Family Focus Eyecare, we have eyeglasses that suit any taste and budget. We can help you pick out a second pair to go with that new outfit. And, if you’re investing in your first pair for vision correction, we’ve got you covered.
It’s always best to schedule your annual eye exam before grabbing new glasses so your prescription is up to date.
Please come and see us today, and we’ll help you see the world!
Eyewear Repair
Accidents happen, and wear and tear does too. We take care of all types of eyewear repair, including broken lenses, cracks, scratches, loose frames, and broken frames.
Stop by any time during business hours for quick eyeglasses adjustments. You can also request an emergency appointment for a repair on the weekend or book an appointment for a more complex repair.
Family First for Eyewear Too
As our name suggests, families are our passion. We carry all of the latest kid-friendly styles and colors.
Our friendly staff is great with kids and will make sure your little shoppers are comfortable with their new glasses.
Plus, we know that kids can be harder on their glasses than adults. We carry Miraflex eyewear, a brand that specially tailors to our littlest patients. Their flexible, plastic frames have no metal parts and are hypo-allergenic and are free of latex, BPA, rubber, and latex.
Sight, Sport, & Safety
When you’re hard at work or hard at play, you need eyewear that’s durable, protective, and lets you see clearly. At Family Focus Eyewear, we not only stock fashionable and functional eyewear but specialty items as well.
We carry RecSpecs sports eyewear made from impact-resistant, polycarbonate materials. Goggles and glasses are available for virtually any sport, from the pool to the court.
If you’re looking for work, ask us about our selection of safety glasses!
Visit Us for New Eyewear
At Family Focus Eyecare, we offer a wide selection of eyewear for the entire family in our office showroom. Our friendly staff is knowledgeable about frames and lenses. We’re prepared for all of your questions about style, fit, cost, and prescription.
If you don’t find what you love, we’re happy to special order it for you. Our goal is to help you find the perfect pair of glasses. We focus on quality, fit, shape, and comfort to ensure you’ll always look and feel your best in your frames.
If you like any of the brands we have, please give us a call to check availability. Stop by anytime to try on frames, or book an appointment and try on new frames as part of a routine eye exam.
Our Brands
Dilem
Dilem is a revolutionary and patented concept with interchangeable temples. A modern and fundamentally fashion style when it comes to design, colours and temple decorations. A top of the range collection with XP2 (a very hard-wearing technical polymer) interchangeable temples, hand-polished, specific surface coatings… Dilem is dedicated to women and men looking for a versatile frame.
Erkers
Erkers presents the epitome of class with eyewear being a family business since 1879. Through five generations of original ownership, Erkers knows fine eyewear. If you want to channel the spirit of St. Louis while knowing you are truly prepared for any endeavour, allow us to fit the perfect Erkers to frame to your world.
NW 77th
A history dating back to 1879, NW 77th - by Studio Optyx Eyewear - is a line of stylish frames made in St. Louis, MO. As the oldest eyewear company is still run by descendants of the original family, Studio Optyx brings a new sense of fun and distinctive style to an established and storied brand.
Oakley
Oakley invents each new product with a design philosophy called sculptural physics: the discipline of solving problems with science and wrapping them in art. Supported by an infrastructure that includes the latest tools of technology, Oakley engineers and artisans continue to expand the company’s array of product categories.
Wiley X
In 1987, Wiley X, Inc. began its quest to become a world leader in the research, development and marketing of protective eyewear and gloves for military, law enforcement and civilian markets. Born on the battlefield by developing unparalleled relationships with U.S. Armed Forces and elite Special Forces units, Wiley X remains a standard issue item with many of these freedom protectors. Wiley X’s success quickly escalated when commercial markets that rely on impact resistance began to reach out due to the tremendous reputation Wiley X established within the military and law enforcement markets.
Visit One of Our Locations
Columbia
We are in Westbury-1.5 miles further west from our old W. Broadway location, near Toasty Goat and the new Club Carwash
- 725 S. Scott Blvd Suite 101
- Columbia, MO 65203
Our Hours
- Monday: 9:00 AM – 5:00 PM
- Tuesday: 9:00 AM – 5:00 PM
- Wednesday: 9:00 AM – 5:00 PM
- Thursday: 9:00 AM – 5:00 PM
- Friday: 9:00 AM – 5:00 PM
- Saturday: By Appointment
- Sunday: By Appointment
Eldon
Our Eldon location is on Oak Street, two blocks north of the post office and between North and High Street.
- 115 N Oak St
- Eldon, MO 65026
Our Hours
- Monday: 8:30 AM – 5:00 PM
- Tuesday: 8:30 AM – 5:00 PM
- Wednesday: 8:30 AM – 5:00 PM
- Thursday: 8:30 AM – 5:00 PM
- Friday: 8:30 AM – 5:00 PM
- Saturday: By Appointment
- Sunday: By Appointment
Our Brands
View All Brands
Our Testimonials
Dr. Rich is extremely helpful and thoughtful. He cleared up my eye issues within one appointment and even allowed for texts to assess after the appointment. I had been going to a specialist in Columbia for a year and they didn’t even compare to how great Family Focus Eyecare was!
Erin Scrivner
Dr. Barrett is knowledgeable, friendly and practical, I have gone to her for years and trust her. The office staff is great, they are willing to help and make appointments when you need care quickly.
Pamela Didur
The Family Focus Eyecare team is amazing! They really make you feel like home the second you walk through the door. My husband and I both have been very pleased and highly recommend them to anyone in the Columbia area!
Katie Beasley
Twice now, the staff at FFEC have gone above and beyond to help me see clearly. One time I had a contact lens come out while I was driving. It gave me a migrane, and I drove around in desperation trying to find an eye exam since my prescription was expired…. After being turned away in an EMPTY waiting room at the WalMart vision center, and not even being offered a sample pair till an an appointment could be set… I called FFEC and they not only had me come right over, they squeezed me in between two clients, gave me replacement contacts, and informed me my insurance would cover everything because they looked up my plan details for me!! (I didnt even know I had vision coverage). What an exceptional team and business!!!! I was so thankful. This might be the first review I have ever taken the time to write.
Dorian Brownlee
I had a great experience!! Very knowledgeable staff and excited about the new contact lens options! Highly recommend!
Rhonda Bledsoe
Dr. Rich was so great with our 3 year old son! He was patient and sweet. This was during COVID and they were very careful with masks and cleaning. I plan to go back myself and so does my husband.
Amanda Fisher
I had an acute eye problem and FFE was able to get me in within a few days where other places were months out. They diagnosed the problem quickly and I was on my way feeling relieved that I would soon be headache free.
Kasie Sly
The entire team was friendly, efficient and helpful throughout my entire experience. Best customer service experience I’ve had with an eye doctor in Columbia. I would highly recommend them to anyone.
Sarah Carnes
Best of the best! Very quick and courteous. No wasted time and the prices seem very fair for the services rendered. One of my biggest concerns was picking frames and they made it painless. Very pleased, I recommend them without hesitation!
Steve Baumann
Dr. Rich is by far the best eye doctor I have ever met! They went above and beyond to help me find the right pair of frames for me. I get compliments every time I wear them. No matter where I live I will always see Dr Rich for my eye care. I moved to STL and I still make the 2 hour drive to meet with him – totally worth it.
Walter Juarez
Dr. Rich is fantastic! My last eye exam has been years ago and this is my first visit at Family Focus Eyecare. I was immediately impressed with the attentive staff as you walk in, not only were the friendly but also extremely efficient getting me started and keeping me on time. The lobby area is pleasant and has a nice new feel to it. Because this was my first visit I had to go through the typical tests for them to examine my eyes and their technology & equipment are top-notch, it was so easy. Once I met with Dr. Rich he explained everything clearly and especially took the time to ask me many questions about my eyes, habits, difficulties and things I felt needed his attention. After consulting with him thoroughly and running numerous tests I was given a LOWER prescription! He was able to determine my contacts were too strong and what was causing my vision to not be perfect. Everything about my experience was perfect and I highly recommend Dr. Rich and Family Focus Eyecare!
John Sorensen
The staff is so friendly, helpful and very accommodating for kids. My girls are sad that they only get to go once a year.
Joy Lowe
Our Google Reviews
Our Blog
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Does Castor Oil Remove Age Spots?
Castor oil can help lighten age spots, but it’s not the most effective. Learn how IPL therapy can effectively remove age spots with Family Focus Eyecare. […]
Does Screen Time Cause Myopia?
A child with large round glasses sitting on a couch and holding a smartphone very close to his face
[…]
Is Hyaluronic Acid Good for Rosacea?
Dermatologists often recommend HA to treat rosacea because it can provide moisture for parched skin and, when used as part of a customized skincare routine, may improve your complexion. […]