Sunglasses in Columbia & Eldon

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Superior Sun Safety

Everyone loves the sun, but UV rays can severely damage your eyes. Proper eye protection is imperative for you and your entire family.

We stock a wide variety of prescription sunglasses in both our Family Focus Eyecare showrooms. From the basics to just-off-the-runway, we’ve got it all. If you don’t find what you’re looking for, we’ll work with you to special order the brand and style you want with the lenses you need.

If you like any of the brands we have, please give us a call to check availability. You look cool when you’re sun-safe, and we stock plenty of sunglasses to suit every style and budget. Visit us to get your new sunglasses today!

Seaside & Slope Sun Protection

Rain or shine, ski hill or beach, you need UV protection for your eyes. While an epic powder day might have you forgetting all about those sunglasses, the sun’s rays reflected off snow can be especially fierce.

Cloudy days don’t offer much protection either. Even if the weather is stalling your sunbathing, UV rays still make it through cloud cover.

The sun’s rays can do plenty of damage. Between 5% and 10% of skin cancer is eyelid skin cancer. Conjunctival cancers and ocular melanoma can also occur as a result of too much sun exposure. And excessive UV exposure increases your risk of cataracts.

It’s always best to wear your sunglasses whenever you’re outside. On a boat or on the slopes, safety first! Let our friendly team help you pick the perfect pair.

Our Brands

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Costa

Born on the water in 1983, Costa sunglasses are made for those who need water to breathe. Built with 580® color-enhancing polarized lenses, Costa sunglasses enhance your ability to See What’s Out There.

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Invu Sun

All product designs and engineering are managed by Swiss Eyewear Group's Design Team in Zurich Switzerland. Only high quality materials are used for our precision molding process. With our passion for design and love for fashion and details, we craft our sunglasses to aesthetic excellence. INVU is the perfect fusion of style and performance.

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Maui Jim

Maui Jim is the fastest growing maker of premium polarized sunglasses, prescription sunglasses, and ophthalmic frames in the world! It all began in Lahaina, Hawaii, with a need for sunglasses that could eliminate the harsh Hawaiian glare without distorting the colors of the island scenery. Today, Maui Jim also produces stunning, high-quality ophthalmic frames.

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Oakley

Oakley invents each new product with a design philosophy called sculptural physics: the discipline of solving problems with science and wrapping them in art. Supported by an infrastructure that includes the latest tools of technology, Oakley engineers and artisans continue to expand the company’s array of product categories.

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Ray-Ban

Ray-Ban has always been durable, comfortable, and attractive from the vintage classics to the present-day trendy frames. From celebrities to your friends, Ray-Ban is always a favorite.

Visit Either of Our Locations

Columbia

Find our Columbia clinic in the Broadway Business park, near the Callaway Bank and the Regeneration Salon & Spa.

  • 3301 W Broadway Business Park Ct, Suite E
  • Columbia, MO 65203

Eldon

Our Eldon location is on Oak Street, two blocks north of the post office and between North and High Streets.

  • 115 N Oak St
  • Eldon, MO 65026

Our Brands

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Our Testimonials

Our Blog

How Intense Pulsed Light (IPL) Can Help With Dry Eye

Dry Eye DiseaseEye care

If you suffer from temporary or chronic dry eye, you’re probably tired of the irritating and annoying symptoms that come with it.  If this sounds like you, perhaps you’ve researched treatment options. The good news is, there are many different types of dry eye therapy. You may have even come across intense pulsed light (IPL) […]

Read More…

October 19, 2021
Dr. Joseph Rich

What is Astigmatism?

BlogCommon conditionsEye care

During an eye exam, your optometrist tests for many different conditions. Nearsightedness and farsightedness are well known, but what is astigmatism? This common condition can present alongside other refractive errors, and many people have it from birth.  While it’s a common problem, some people aren’t aware of how this condition can affect your vision. Continue […]

Read More…

September 12, 2021
Dr. Joseph Rich

Why You Really Should Replace Your Contacts Regularly

BlogContact lensesEye care

If you wear contact lenses, how regularly should you replace them? It can depend on the type of lenses you have, but proper maintenance and care can help protect your eyes. Over-worn contacts can lead to more than irritation, causing discomfort and swelling.  If you have contacts, continue reading to learn more about why you […]

Read More…

August 16, 2021
Dr. Joseph Rich
Women experiencing dry eye while using laptop at workplace

If you suffer from temporary or chronic dry eye, you’re probably tired of the irritating and annoying symptoms that come with it.  If this sounds like you, perhaps you’ve researched treatment options. The good news is, there are many different types of dry eye therapy. You may have even come across intense pulsed light (IPL) […]

Read More…

During an eye exam, your optometrist tests for many different conditions. Nearsightedness and farsightedness are well known, but what is astigmatism? This common condition can present alongside other refractive errors, and many people have it from birth.  While it’s a common problem, some people aren’t aware of how this condition can affect your vision. Continue […]

Read More…

If you wear contact lenses, how regularly should you replace them? It can depend on the type of lenses you have, but proper maintenance and care can help protect your eyes. Over-worn contacts can lead to more than irritation, causing discomfort and swelling.  If you have contacts, continue reading to learn more about why you […]

Read More…

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