Sunglasses in Columbia & Eldon

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Superior Sun Safety

Everyone loves the sun, but UV rays can severely damage your eyes. Proper eye protection is imperative for you and your entire family.

We stock a wide variety of prescription sunglasses in both our Family Focus Eyecare showrooms. From the basics to just-off-the-runway, we’ve got it all. If you don’t find what you’re looking for, we’ll work with you to special order the brand and style you want with the lenses you need.

If you like any of the brands we have, please give us a call to check availability. You look cool when you’re sun-safe, and we stock plenty of sunglasses to suit every style and budget. Visit us to get your new sunglasses today!

Seaside & Slope Sun Protection

Rain or shine, ski hill or beach, you need UV protection for your eyes. While an epic powder day might have you forgetting all about those sunglasses, the sun’s rays reflected off snow can be especially fierce.

Cloudy days don’t offer much protection either. Even if the weather is stalling your sunbathing, UV rays still make it through cloud cover.

The sun’s rays can do plenty of damage. Between 5% and 10% of skin cancer is eyelid skin cancer. Conjunctival cancers and ocular melanoma can also occur as a result of too much sun exposure. And excessive UV exposure increases your risk of cataracts.

It’s always best to wear your sunglasses whenever you’re outside. On a boat or on the slopes, safety first! Let our friendly team help you pick the perfect pair.

Our Brands

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Costa

Born on the water in 1983, Costa sunglasses are made for those who need water to breathe. Built with 580® color-enhancing polarized lenses, Costa sunglasses enhance your ability to See What’s Out There.

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Invu Sun

All product designs and engineering are managed by Swiss Eyewear Group's Design Team in Zurich Switzerland. Only high quality materials are used for our precision molding process. With our passion for design and love for fashion and details, we craft our sunglasses to aesthetic excellence. INVU is the perfect fusion of style and performance.

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Maui Jim

Maui Jim is the fastest growing maker of premium polarized sunglasses, prescription sunglasses, and ophthalmic frames in the world! It all began in Lahaina, Hawaii, with a need for sunglasses that could eliminate the harsh Hawaiian glare without distorting the colors of the island scenery. Today, Maui Jim also produces stunning, high-quality ophthalmic frames.

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Oakley

Oakley invents each new product with a design philosophy called sculptural physics: the discipline of solving problems with science and wrapping them in art. Supported by an infrastructure that includes the latest tools of technology, Oakley engineers and artisans continue to expand the company’s array of product categories.

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Ray-Ban

Ray-Ban has always been durable, comfortable, and attractive from the vintage classics to the present-day trendy frames. From celebrities to your friends, Ray-Ban is always a favorite.

Visit One of Our Locations

Columbia
West Broadway

Find our Columbia West clinic in the Broadway Business park, near the Callaway Bank and the Regeneration Salon & Spa.

  • 3301 W Broadway Business Park Ct, Suite E
  • Columbia, MO 65203

Columbia
South Providence

Visit our location in South Columbia, near Sophia’s and B&B Bagel.

  • 3901 South Providence Rd
  • Columbia, MO 65203

Eldon
North Oak

Our Eldon location is on Oak Street, two blocks north of the post office and between North and High Street.

  • 115 N Oak St
  • Eldon, MO 65026

Our Brands

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Our Testimonials

Our Blog

6 Tips to Prevent Myopia From Worsening

Common conditionsMyopia

No matter what stage of life you’re in—maintaining a consistent schedule with your optometrist is essential. Whether you’re going in for an eye exam to update your prescription or getting treatment for any eye conditions. Myopia is one of these eye conditions. But what is myopia? Let’s explore what myopia is, some symptoms, and 6 […]

Read More…

April 12, 2022
Dr. Joseph Rich

How Often Should You Get an Eye Exam?

Eye careEye Exam

Heading to your optometrist for an eye exam can sometimes be complicated with your busy schedule. Knowing how often you should go and what goes into an eye exam can help ease an eye exam into your schedule.  Let’s explore what an eye exam entails, how often you should get an eye exam, and some […]

Read More…

April 12, 2022
Dr. Joseph Rich

What Causes Dry Eye at Night?

Dry Eye Disease

Eyecare is essential, and that includes dealing with any issues that may cause discomfort and possibly even affect your vision. Dry eye disease is one of these eye care issues that can bring a great deal of discomfort and hamper productivity. Staying consistent with your annual eye exam to determine overall eye health and report […]

Read More…

April 12, 2022
Dr. Joseph Rich

No matter what stage of life you’re in—maintaining a consistent schedule with your optometrist is essential. Whether you’re going in for an eye exam to update your prescription or getting treatment for any eye conditions. Myopia is one of these eye conditions. But what is myopia? Let’s explore what myopia is, some symptoms, and 6 […]

Read More…

Heading to your optometrist for an eye exam can sometimes be complicated with your busy schedule. Knowing how often you should go and what goes into an eye exam can help ease an eye exam into your schedule.  Let’s explore what an eye exam entails, how often you should get an eye exam, and some […]

Read More…

Eyecare is essential, and that includes dealing with any issues that may cause discomfort and possibly even affect your vision. Dry eye disease is one of these eye care issues that can bring a great deal of discomfort and hamper productivity. Staying consistent with your annual eye exam to determine overall eye health and report […]

Read More…

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